You've probably heard that only +-30% of startups make it to year 5, with success rates dropping off wildly after the first year. Those who make it past the fifth year and become profitable businesses (not-so-start-up-anymore) aren't smarter than the others. Their ideas weren't even necessarily better. Having worked with startups and changeups for more than ten years, and watching the industry closely, I've noticed some themes that generally predict whether they have a fighti